How to Protect Yourself in Any Business Transaction?

The Business Pre‑Nup vs. The Business Divorce In our previous article, we discussed the importance of a shareholders’ agreement as the “business pre-nup” i.e., setting ground rules for managing a business together as co-owners. But what happens when someone decides to leave the partnership? Every business partnership has two chapters: coming together and parting ways. The Sale & Purchase Agreement (SPA) governs the second. If the shareholders' agreement is the "pre-nup", then the SPA is the divorce agreement drafted before the wedding. One party exits and the SPA decides who keeps what, how the price is paid, and who bears responsibility if any surprises come up later. For example, Party A and Party B have been business partners for years.…

Need a New Perspective? Here are 10 Books That Will Offer a Fresh View

Books Can Spark New Ideas and Shift Your Thinking When your days are packed with meetings, operational fires, and never-ending to-do lists, reading often slips down the priority list. And when you do finally have a moment to crack open a book, it’s tempting to reach for the familiar — that go-to stack of leadership reads that feel comfortable, safe, and predictable. However, if you’re looking to grow, evolve, or reignite your perspective, it might be time to shake up your inputs and that starts with what you choose to read. Fresh insights are unlikely to emerge if you stick with familiar authors and comfort genres. Staying within this echo chamber can limit your perspective and keep you stuck in…

From Traditional To Digital: How An Agency Built A Marketing Ecosystem 

OOm Founders Ian Cheow and Wyvan Xu For an SME, digital marketing can seem overwhelming. With so many options, tools, and jargon, where does one even begin?  This is where Optimal Online Marketing (OOm) steps in. Founded in 2006, OOm is a one-stop digital marketing agency with 18 years of experience, dedicated to helping clients achieve their goals in all aspects of improving their online presence. The agency covers critical areas such as Search Engine Optimisation (SEO), Search Engine Marketing (SEM), Social Media Management (SMM), content creation, and website design and development. As a Premier Google Partner and Meta Business Partner, OOm is recognised among the top 3% of Google Partners in Singapore. This highlights the agency’s proficiency in managing…

Getting to Know ‘Phygital’ – And How It All Began

woman shopping online with VR headset and colorful shopping bags are all around Imagine this: customers effortlessly order products through their smartphones, then stroll into a store to collect their items. They employ Augmented Reality (AR) to virtually test products, engage in witty banter with chatbots before human assistance steps in. Are they in a digital daydream or a physical escapade? The truth is, they're immersed in both, surfing the vibrant waves of the 'phygital' experience – an emerging trend that is redefining customer engagement post-pandemic world. Coined by Chris Weil in 2007, the Chairman-CEO of Momentum Worldwide, ‘phygital’ highlights the inextricable links between our tangible surroundings and the virtual spaces we navigate. But how did this fusion of "physical"…

The Career Pivot: How a Banker Became a Turnaround Expert

The Business Doctor Who Brings Companies Back to Life  Walter Simson’s career didn’t begin with corporate rescues. He was once a banker at Chase Manhattan Bank, now part of JPMorgan Chase, with a clear trajectory in finance. But a family emergency shifted his course, a call from his father, who owned a commercial printing business in New York and was battling serious vision issues. Walter took a temporary leave to assist, expecting it to last three months. It stretched into three years and set him on a new, unplanned path. “You can't be a turnaround manager until you've done a turnaround,” Walter reflects. That first experience became his unexpected gateway into a career he has now pursued for over four…

Collective Articles