A New Era of Longevity: Living Longer and Working Longer As global life expectancy rises, so will the average retirement age. In many advanced countries, longer lifespans and economic pressures are extending working lives well into the late 60s and beyond. This shift has created a new reality: a growing segment of the workforce is older and highly experienced. Yet these workers are often overlooked, underestimated or made redundant. In a previous article, we explored how stereotypes about Millennials and Gen Z being "entitled" can prevent leaders from fully engaging the potential of younger talent. In calling out such generational stereotypes, we must also acknowledge how older employees are equally subject to bias. Older employees, especially those over 60, face…
Image by Jirsak via Shutterstock In today's fast-paced, interconnected business world, a crisis can present itself without warning, catching even the most prepared organizations off-guard. A twist in market dynamics, an unforeseen operational failure, or a global phenomenon such as the COVID-19 pandemic - there's an array of situations that may impose severe challenges for any business. According to statistics from FEMA, nearly 40% of small businesses never reopen after a disaster, demonstrating the significant impact a crisis can have on an organization's survival. “Crisis management is the art of avoiding trouble when you can, and managing it well when you can’t.” The importance of crisis management cannot be overstated. A robust, action-oriented strategy not only mitigates the immediate impact but also shields long-term reputation and shareholder…
OOm Founders Ian Cheow and Wyvan Xu For an SME, digital marketing can seem overwhelming. With so many options, tools, and jargon, where does one even begin? This is where Optimal Online Marketing (OOm) steps in. Founded in 2006, OOm is a one-stop digital marketing agency with 18 years of experience, dedicated to helping clients achieve their goals in all aspects of improving their online presence. The agency covers critical areas such as Search Engine Optimisation (SEO), Search Engine Marketing (SEM), Social Media Management (SMM), content creation, and website design and development. As a Premier Google Partner and Meta Business Partner, OOm is recognised among the top 3% of Google Partners in Singapore. This highlights the agency’s proficiency in managing…
Mr Leslie Loh, Founder and CEO of Lithan EduCLaaS Digital transformation has been knocking on the doors of businesses, irrespective of their sizes. However, it’s the small and medium-sized enterprises (SMEs) that arguably face the most challenges on this journey. As the Founder and CEO of Lithan EduCLaaS, a leading edutech business with a Pan-Asia presence, Leslie Loh has always been keen in the field of education, especially in terms of digital revolution. “Every business needs a differentiated solution. If you don't have one, you're not going to scale. And the way to find your unique solution is through digitalization.” - Leslie Loh Before we dive into digitalization, let's address the Return on Investment (ROI) question. ROI is the holy…
It's Time to Challenge the Status Quo How often have you sent an invoice, only to find out later that it was lost in a cluttered inbox or ended up in spam? How many times have you had to chase your clients or suppliers to confirm they received your invoice? Have you encountered issues with missing or incorrect invoice details after manually entering information into your system? Have you faced delays in payments because of slow processing and approval times? If these issues sound familiar, it’s time to reconsider how you handle invoicing. While PDF invoices have been the norm, they come with inefficiencies that slow down your operations, delay payments, and increase the risk of human errors. PDF invoices…
