AI Is Driving a New Era of Innovation Artificial Intelligence (AI) is transforming innovation by moving into areas once thought to be uniquely human, such as creative thinking and design. While many leaders focus on AI’s role in optimising operations—cutting costs, streamlining processes, and enhancing customer experiences—its impact goes far deeper. Through the automation of repetitive tasks and rapid pattern recognition, AI has the ability to craft highly personalised solutions and resolve complex problems more efficiently than human teams. Traditionally, innovation relied on human imagination and intuition. In the current innovation landscape, AI co-creates—generating ideas, visuals, and prototypes alongside humans. By rapidly testing and refining countless design options, AI rapidly speeds up innovation cycles and expands what’s possible. This shift…
Article 2/2 Leadership and Sales: Bridging Strategy and Execution Building on the discussion of sales team hiring and building a high-performing sales team in Article 1, this second article delves into the Leadership Role in Sales and Sales in a Changing Environment, with an emphasis on how AI and technology are transforming sales functions. The discussion will conclude with Professor Cespedes’s practical advice for SMB business leaders looking to improve their sales performance. About Professor Frank Cespedes Frank Cespedes teaches at Harvard Business School and for 12 years was Managing Partner at a professional services firm. He has worked with companies on go-to-market and strategy issues, and has been a Board member at consumer goods, industrial products, services, PE and…
woman shopping online with VR headset and colorful shopping bags are all around Imagine this: customers effortlessly order products through their smartphones, then stroll into a store to collect their items. They employ Augmented Reality (AR) to virtually test products, engage in witty banter with chatbots before human assistance steps in. Are they in a digital daydream or a physical escapade? The truth is, they're immersed in both, surfing the vibrant waves of the 'phygital' experience – an emerging trend that is redefining customer engagement post-pandemic world. Coined by Chris Weil in 2007, the Chairman-CEO of Momentum Worldwide, ‘phygital’ highlights the inextricable links between our tangible surroundings and the virtual spaces we navigate. But how did this fusion of "physical"…
Navigating Generational Shifts: 5 Key Takeaways to Leverage the Strengths of Gen Z and Millennials With Gen Z and Millennials entering and dominating the workforce, many business leaders are faced with the timeless challenge of managing generational differences and effectively engaging the younger generation. Each generation has its own set of values, priorities, and perspectives toward work, which can often lead to misalignment and misunderstandings between older and younger employees. Where Baby Boomers and Gen X often emphasize loyalty, stability, and traditional career paths, Gen Z and Millennials are driven by a different set of values and career priorities. They seek purpose-driven work, flexibility, and autonomy, and they place high importance on mental health and well-being. Understanding these shifts, which…
Is Your Organization Facing an Innovation Crisis? Low Innovation Scores Predict Bankruptcy in Just 2 to 3 Years What if the key to a company’s survival and success could be measured as precisely as its financial performance? For Professor Grant Burgess, a bacteriologist turned innovation expert, this question became the driving force behind a groundbreaking discovery. Through decades of experience in pure research and biotechnology, trying to understand how best to commercialise his ideas, he uncovered a startling reality: innovation isn’t just a buzzword it’s a measurable, quantifiable force that can determine whether a business thrives or fails. His journey, which began with studying the intricate workings of bacteria, led him to develop a revolutionary method to measure innovation. The…
