According to Exploding Topics (latest data in 2023), 90% of startups fail. Wait, let’s break it down. “Nine out of every ten startups crash and burn. But, hang on! Wasn't the dream to be the next, dare I say it, Elon Musk, or Jeff Bezos?” Surprised? But this is just the start of our harsh and enlightening ride. Think about it. You have your perfect product in mind, the dream team lined up, your business plan readied, investors ready to shower you with their money, and you even have the departmental desk color scheme sorted (we all know that's important). Yet despite all this, you are more likely to fail than to succeed – hard pill to swallow, right? Grit your…
Young business woman working at the computer in cafe on the rock. Young girl downshifter working at a laptop at sunset or sunrise on the top of the mountain to the sea, working day. Let’s face it – Companies these days are waking up to a whole new workforce reality. It feels like we have only just settled into adapting to the presence of millennials, and now we find ourselves needing to brace for the impact of Generation Z. Welcome to the era of Gen Z, the "True Gen," "iGen," or simply the "zoomers" (born from 1997 to 2012), who are now striding into the workplace like a breath of fresh air. And let's set the record straight – they're…
OOm Founders Ian Cheow and Wyvan Xu For an SME, digital marketing can seem overwhelming. With so many options, tools, and jargon, where does one even begin? This is where Optimal Online Marketing (OOm) steps in. Founded in 2006, OOm is a one-stop digital marketing agency with 18 years of experience, dedicated to helping clients achieve their goals in all aspects of improving their online presence. The agency covers critical areas such as Search Engine Optimisation (SEO), Search Engine Marketing (SEM), Social Media Management (SMM), content creation, and website design and development. As a Premier Google Partner and Meta Business Partner, OOm is recognised among the top 3% of Google Partners in Singapore. This highlights the agency’s proficiency in managing…
Tug-of-War: Why Paradoxes Define Modern Business A clear theme is emerging across industries and countries: business leaders are navigating a level of complexity unlike anything they’ve seen before. According to a PwC Annual Global CEO Survey, 40% of CEOs believe their organisations will not be economically viable in 10 years if they stick with their existing strategies. This is a reflection of a business environment where the traditional rules no longer apply. This sense of urgency is driven by an environment characterised by rapid technological, geopolitical, and economic shifts. The dynamic nature of modern business demands decision-making models that are more adaptive, collaborative, and fast-moving than previous approaches allow. Leading a company or team is no longer about having the…
The Rising Voice of a New-Gen Artist Blending Chinese and Modern Painting In an increasingly interconnected world, the boundaries between cultural expression and artistic identity are becoming ever more fluid. Nawei, a bold young Canadian artist based in Singapore, is among the emerging generation of artists who masterfully blend the heritage of Chinese ink traditions with the color, energy, and imagination of modern art. With work that pulses with symbolism, movement, and soul, she’s carving a space that both honors the past and dares to redefine it. “I’ve been painting for as long as I can remember,” she reflects. “If there was a pen and a scrap of paper, I’d find myself sketching whatever came to mind or whatever I…
