Do You Want to Expand Your Business into New Cultural Markets? Lessons from a Dutch Company Thriving in APAC

Forging a Unified Culture: How a Century-Old Dutch Business Thrives in APAC  Join us as we explore the remarkable journey of a century-old European company expanding into Asia with its Managing Director Asia Pacific, Mr Andy Ang. This article delves into their strategic approach to growth, from establishing a solid presence in key Asian markets to building robust systems that support seamless integration. Discover how they are successfully adapting their corporate culture—deeply rooted in family values—while aligning it with the dynamic business environment in Asia. Learn how this company is not only expanding its footprint but also ensuring its legacy and values thrive in a new and diverse region. A story of tradition meeting innovation for sustainable success!  Mr Andy…

From Traditional To Digital: How An Agency Built A Marketing Ecosystem 

OOm Founders Ian Cheow and Wyvan Xu For an SME, digital marketing can seem overwhelming. With so many options, tools, and jargon, where does one even begin?  This is where Optimal Online Marketing (OOm) steps in. Founded in 2006, OOm is a one-stop digital marketing agency with 18 years of experience, dedicated to helping clients achieve their goals in all aspects of improving their online presence. The agency covers critical areas such as Search Engine Optimisation (SEO), Search Engine Marketing (SEM), Social Media Management (SMM), content creation, and website design and development. As a Premier Google Partner and Meta Business Partner, OOm is recognised among the top 3% of Google Partners in Singapore. This highlights the agency’s proficiency in managing…

Bring Love to Business: How a Forbes Under 30 Couple Built a Business and a Life Together

Delugs co-founders Chia Pei Qi and Kenneth Kuan’s story is an inspiring example for aspiring entrepreneurs and couples considering a shared business venture. From getting to know each other to building a life and a thriving business together, their journey highlights the importance of mutual respect, aligned goals, and adaptability. As co-founders and partners in life, they’ve mastered the art of balancing personal and professional dynamics, turning challenges into opportunities. Through their experiences, they offer valuable advice to couples: test your compatibility, communicate openly, and ensure your visions align. Chia and Kuan prove that with the right foundation, love and business can not only coexist but flourish together. From Hobby to Handcrafted Luxury For Chia and Kuan, crafting leather goods…

The First Step to A Successful Business: A Shareholders’ Agreement

What Happens When Two Founders Start a Business With No Clear Rules? Every entrepreneur begins their journey with a good idea, a trusted friend, a shared dream. It always starts with, “We should do something together.” The idea feels fresh, the energy is high, and the possibilities seem endless. Those first moments are filled with hope and optimism, where everyone is enthusiastic, the roles seem obvious and collaboration feels smooth. This is the classic startup story of two friends chasing a dream and finally deciding to make it happen. Party A and Party B were exactly like this: Friends with complementary skills, united by a vision, and eager to launch their business. They set things up quickly, registered the company,…

Are You Stuck In The Past? Here’s The Hidden Cost of Doing Things the Old Way

Are You Still Running Your Business Like It's 1995? We live in an age defined by digital signatures, seamless cloud collaboration, and powerful AI. Despite having endless tools for efficiency at our fingertips, a shocking number of companies and professionals remain stubbornly anchored in the analog past. The continued reliance on hardcopy documentation, mandatory in-person approvals, and manual processes actively stalls progress and productivity. This persistence of 1990s playbooks begs the central question: Why do so many successful leaders and companies knowingly choose to resist transformation? The answer lies not in outdated technology, but in deep-seated human psychology. This instinct to cling to the familiar, even when innovation offers a clear advantage, is known as the status quo bias. We…

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