Seasons of Growth: What Nature Teaches Us About Strategy

Rooted Leadership: What Business Can Learn from the Natural World The modern business landscape pushes for relentless acceleration, propelled by an undercurrent of continuous innovation, rapid scaling, and an 'always-on' operational mindset. Leaders are under pressure to deliver continuous growth and chase new milestones which often inadvertently cultivate a "hustle" culture. However, this pursuit of acceleration exacts a heavy toll: employee burnout, resource depletion, and a struggle for sustained relevance. We have collectively fallen for the myth of endless productivity, believing that the more efficient our processes, the more work we can (and should) undertake. This mindset traps us in a loop of constant doing, neglecting the essential value of pause, renewal, and strategic timing. In contrast, the natural world…

Does Your Business Need Accounting? Debunking Common Accounting Myths

The strategic value of accounting in business  Accounting is often perceived as a back-office necessity— primarily to manage cash flow and for regulatory purposes. However, this limited view can be costly. Misconceptions about the role of accounting can lead business leaders to neglect financial oversight, increasing their risk of cash flow and compliance issues. Beyond simply transactional record-keeping, accounting can provide valuable insights to highlight operational inefficiencies, drive business growth and stabilise long-term financials.  This article examines common misconceptions about accounting, challenging the belief that it is only relevant for large corporations or that profitable businesses can afford to deprioritise financial oversight. By tackling these five prevalent myths, we highlight how accounting is essential, regardless of the size, stage of…

How Accounting Is Changing: Emerging Trends in Accounting and Finance

What’s Next for Accounting? Key Shifts Defining the Next Decade Accounting has long been seen as a stable profession, but that image no longer holds. Similar to other industries, it is being reshaped by automation, artificial intelligence (AI), evolving regulatory frameworks, and shifting client expectations. The accounting field is being reshaped by four major trends, impacting how accountants work and the value they provide. Firstly, accountants are increasingly stepping into the role of strategic business advisors. The automation of repetitive and low-skill tasks enables accountants to take on more analytical and strategic responsibilities. As leaders face increasingly complex decisions, accountants are becoming partners in guiding long-term strategy. At the same time, emphasis on sustainability and integrated reporting is pushing companies…

How to develop strategies for ensuring business longevity?

Bridging Worlds: A Journey of Growth, Innovation, and Relevance With the average company lifespan plummeting from 67 years to just 14—and predictions that half of today’s S&P 500 could vanish in the next decade—staying relevant has never been more critical. This article explores the journey of Araz Najarian and how she supports businesses in staying relevant and purposeful through her work at ELP Network. Founded over 25 years ago, ELP Network emerged from the vision of four individuals— with a combined background of academic expertise, and extensive executive business experience. Together, they set out to bridge these two worlds, creating a practice that would help businesses achieve sustainable growth and maintain relevance in an ever-evolving marketplace. This vision laid the…

How Accounting Opened Doors to a Remarkable Stockbroker Career

Although he started his career as an accountant, Mr Loh Hoon Sun could never have foreseen that it would lead him into the dynamic world of stockbroking, where he would spend nearly 33 years with his current company. This reality unfolds for the Senior Advisor (formerly Managing Director) of Phillip Securities, a renowned financial institution spanning 15 countries worldwide. The 85-year-old finance expert, born in Fujian, China, shared some insights on how the path of accounting can unlock incredible opportunities and diverse career experiences. His remarkable journey serves as a testament to the boundless prospects that the field of accounting can offer. Humble Beginnings Even though Mr Loh was born in Fujian, he moved to Penang, Malaysia at the age…

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