How to develop strategies for ensuring business longevity?

Bridging Worlds: A Journey of Growth, Innovation, and Relevance With the average company lifespan plummeting from 67 years to just 14—and predictions that half of today’s S&P 500 could vanish in the next decade—staying relevant has never been more critical. This article explores the journey of Araz Najarian and how she supports businesses in staying relevant and purposeful through her work at ELP Network. Founded over 25 years ago, ELP Network emerged from the vision of four individuals— with a combined background of academic expertise, and extensive executive business experience. Together, they set out to bridge these two worlds, creating a practice that would help businesses achieve sustainable growth and maintain relevance in an ever-evolving marketplace. This vision laid the…

Seeing the Big Picture: Adopting a Systems Thinking Lens

You Can’t Control a Complex System, But You Can Influence It We often think in linear terms: cause and effect, input and output. We’re taught to solve problems by tracing a single cause and applying a direct fix. Yet, complex systems—like ecosystems or business organisations—are a network of feedback, interdependence, and tipping points. In nature, change doesn’t happen in isolation. The smallest shift can echo across the entire system. Coral reefs demonstrate this clearly. They rely on intricate relationships, particularly between coral and microscopic algae called zooxanthellae. A seemingly minor increase in ocean temperature—just 1 to 2°C—can trigger a cascade of systemic breakdown in a coral reef. This slight change causes corals to expel the algae they depend on, leading…

Are They ‘Young and Entitled’? How to Rethink the Millennial and Gen Z Workforce

Navigating Generational Shifts: 5 Key Takeaways to Leverage the Strengths of Gen Z and Millennials  With Gen Z and Millennials entering and dominating the workforce, many business leaders are faced with the timeless challenge of managing generational differences and effectively engaging the younger generation. Each generation has its own set of values, priorities, and perspectives toward work, which can often lead to misalignment and misunderstandings between older and younger employees. Where Baby Boomers and Gen X often emphasize loyalty, stability, and traditional career paths, Gen Z and Millennials are driven by a different set of values and career priorities. They seek purpose-driven work, flexibility, and autonomy, and they place high importance on mental health and well-being. Understanding these shifts, which…

5 Powerful Paradoxes Every Business Leader Should Know

Tug-of-War: Why Paradoxes Define Modern Business A clear theme is emerging across industries and countries: business leaders are navigating a level of complexity unlike anything they’ve seen before. According to a PwC Annual Global CEO Survey, 40% of CEOs believe their organisations will not be economically viable in 10 years if they stick with their existing strategies. This is a reflection of a business environment where the traditional rules no longer apply. This sense of urgency is driven by an environment characterised by rapid technological, geopolitical, and economic shifts. The dynamic nature of modern business demands decision-making models that are more adaptive, collaborative, and fast-moving than previous approaches allow. Leading a company or team is no longer about having the…

What Does “Nature-Positive” Actually Mean? Defining a New Era of Sustainability

Everything Is Connected: A New Way to Think About Business and Nature Leaders today confront a level of uncertainty far greater than previous eras. From climate-related disruptions impacting supply chains to public health issues which affect workforce productivity, the degradation of natural systems directly translates into operational risks and diminished human capital. Amidst this complexity, a growing number of forward-thinking leaders are asking deeper questions to focus on resilience and the creation of long-term value. Within this dialogue, you may have encountered a term gaining significant traction in discussions: nature-positive. This article is an invitation to understand what nature-positive means, why it matters for you, and how embracing its principles can unlock new perspectives on the future of business. In…

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