Technology for good:  Keeping truck drivers safe and deterring human trafficking

Journey Protector CEO Anne Lawlor (R) in an Enterprise Ireland promotional campaign. Haulage companies face huge losses daily due to theft, damage to their loads, and hefty fines arising from undetected illegal stowaways entering the rear of their vehicles. Under the new revision of the UK’s Clandestine Entrant Civil Penalty Scheme from 13 February 2024, fines for lorry drivers found with illegal immigrants hiding in their vehicles increased fivefold from £2,000 (approx. €2,250) per stowaway to potentially £10,000 (>€11,000). Considering that independent owner/drivers earn an average of around €200 per day, the added potential penalties and financial risks make crossing the UK border an unacceptable risk. The World Road Transport Organization(IRU) says the scheme puts supply chains at risk, stating…

Generative AI vs Interactive AI: The Battle for AI Dominance

Back in 2014, we've seen Generative AI fundamentally reshape countless industries, from journalism and content creation to product design and beyond. Its ability to generate new and original creations, based on learned patterns from vast amounts of data, sparked a revolution. But as we transition into the next stage of AI evolution, a new challenger has emerged - Interactive AI. A shift in momentum? The recent rise of Interactive AI isn’t a random trend. It symbolizes the next logical step in the evolution of AI technology. While generative AI was amazing in its ability to produce unique outputs, the advent of Interactive AI takes that very capability to an entirely new level. This fresh genre of AI is all about collaboration, refining its…

Is Sales Really Difficult? Are there Proven Methodologies for Success?

In today’s fast-paced business environment, organizations face numerous challenges, particularly when it comes to attracting and developing top sales talent. In this two-article series, we uncover overlooked strategies to boost sales performance, examining the impact of technology, strategy, leadership, performance management, and other critical factors that drive business success. In a recent interview, Professor Frank Cespedes shared his expert insights on effectively managing the sales function to enhance business outcomes. This interview is divided into two articles. This is Article 1, where we begin by exploring Strategic Approaches to Sales and Sales Talent. We’ll delve into foundational strategies and best practices for building a high-performing sales team. Article 2 will follow in two weeks, focusing on the Leadership Role in…

“Accidental Entrepreneur” – Journey to Becoming a Digital Event Powerhouse

Meet Mary Ann Pierce, the visionary force behind MAP Digital and its groundbreaking MetaMeetings platform. As an "accidental entrepreneur," she changed the events sector by developing the most flexible and adaptable platform for sales-driven conferences. Pierce shares her journey - where it started, the turning points, the challenges and the growing vision for MAP Digital, Inc. She also gives insights into trends and changes in AI technology and how her life lessons can inspire budding entrepreneurs. Read and explore how her principles and journey have influenced the future of the events industry. How did the MAP Digital journey and transformation start? I consider myself an “accidental entrepreneur, finding myself at the forefront of the World Wide Web in the mid-nineties.…

Is CSR Really Necessary?

Image by patpitchaya on Shutterstock So, you may be wondering, is corporate social responsibility (CSR) really necessary? Couldn't corporations just focus on their primary purpose: providing shareholders with satisfactory returns? Well, that line of thinking, quite frankly, is now considered as outdated as fax machines. While it's true that businesses exist to make a profit, the measures of corporate success today have broadened.  The emergence of CSR as an essential primer of modern corporate governance is no accident. It's a reflection of the evolving societal expectations of corporations. So, why has CSR become a non-negotiable for businesses? What is the definition of CSR? "Corporate Social Responsibility means pursuing business objectives in a manner that enhances your company's positive impact on society…

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