Getting to Know ‘Phygital’ – And How It All Began

woman shopping online with VR headset and colorful shopping bags are all around Imagine this: customers effortlessly order products through their smartphones, then stroll into a store to collect their items. They employ Augmented Reality (AR) to virtually test products, engage in witty banter with chatbots before human assistance steps in. Are they in a digital daydream or a physical escapade? The truth is, they're immersed in both, surfing the vibrant waves of the 'phygital' experience – an emerging trend that is redefining customer engagement post-pandemic world. Coined by Chris Weil in 2007, the Chairman-CEO of Momentum Worldwide, ‘phygital’ highlights the inextricable links between our tangible surroundings and the virtual spaces we navigate. But how did this fusion of "physical"…

9 Lessons That Charlie Munger Wanted You to Know

Charlie Munger interviewed after the annual Berkshire Hathaway shareholders meeting in 2015. Image by Kent Sievers on Shutterstock. Charles Munger, who stood as a remarkable pillar in Berkshire Hathaway's development for nearly six decades alongside Warren Buffett, passed away at 99 on 28 November 2023. Munger was fundamental in the transformation of Berkshire Hathaway from a struggling textile production company into a global powerhouse.  His passing occurred in a California hospital on Tuesday, as reported by the firm. Known for his long-standing residency in Los Angeles, Munger's vast contributions have not gone unnoticed. "Without Charlie's invaluable inspiration, wisdom, and involvement, Berkshire Hathaway wouldn't be where it is today," Buffett articulated in the statement. Born in Omaha, Nebraska in 1924, Munger was…

A New Approach to Talent: How One Company Aligns Ambition With Values

Richmond Associates: Connecting People to Purpose, Not Just Jobs Recruitment is often reduced to speed and scale, but Richmond Associates stands apart. Founded on a simple but powerful insight—that purpose matters as much as skill—the firm has quietly redefined what executive search can and should be. Specialising in recruiting, fundraising, advancement and engagement roles across mission-driven non-profit organisations, Richmond Associates do not simply match candidates to job descriptions—they match people to missions. It all started with a question repeatedly asked in different conversations. Friends and colleagues frequently approached Moyra Brown, the Founder of Richmond Associates and a seasoned professional in the sector asking, “Do you know anyone good for this role?” Everyone was struggling with the same challenge: finding the…

The First Step to A Successful Business: A Shareholders’ Agreement

What Happens When Two Founders Start a Business With No Clear Rules? Every entrepreneur begins their journey with a good idea, a trusted friend, a shared dream. It always starts with, “We should do something together.” The idea feels fresh, the energy is high, and the possibilities seem endless. Those first moments are filled with hope and optimism, where everyone is enthusiastic, the roles seem obvious and collaboration feels smooth. This is the classic startup story of two friends chasing a dream and finally deciding to make it happen. Party A and Party B were exactly like this: Friends with complementary skills, united by a vision, and eager to launch their business. They set things up quickly, registered the company,…

The Unexpected Obstacle Every Startup Faces (And How to Overcome It)

According to Exploding Topics (latest data in 2023), 90% of startups fail. Wait, let’s break it down.  “Nine out of every ten startups crash and burn. But, hang on! Wasn't the dream to be the next, dare I say it, Elon Musk, or Jeff Bezos?” Surprised? But this is just the start of our harsh and enlightening ride. Think about it. You have your perfect product in mind, the dream team lined up, your business plan readied, investors ready to shower you with their money, and you even have the departmental desk color scheme sorted (we all know that's important). Yet despite all this, you are more likely to fail than to succeed – hard pill to swallow, right? Grit your…

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