OOm Founders Ian Cheow and Wyvan Xu For an SME, digital marketing can seem overwhelming. With so many options, tools, and jargon, where does one even begin? This is where Optimal Online Marketing (OOm) steps in. Founded in 2006, OOm is a one-stop digital marketing agency with 18 years of experience, dedicated to helping clients achieve their goals in all aspects of improving their online presence. The agency covers critical areas such as Search Engine Optimisation (SEO), Search Engine Marketing (SEM), Social Media Management (SMM), content creation, and website design and development. As a Premier Google Partner and Meta Business Partner, OOm is recognised among the top 3% of Google Partners in Singapore. This highlights the agency’s proficiency in managing…
Tocotoco and the New Playfulness of Modern Art: A Young Korean Artist’s Journey At first glance, the paintings of this young Korean artist might look like respectful homages to European masterpieces. Look closer, and a bright-beaked bird sneaks into the scene. This is Tocotoco, a toucan with a curious gaze and boundless energy who has become the artist’s signature. With Tocotoco, she reimagines classical art through a playful lens, bridging centuries of tradition with the spirit of her own generation. At just her mid-20s, she has already travelled to nearly 60 countries, exhibited solo, painted murals across continents, and developed a whimsical universe that both celebrates and reinterprets art history. Her story reflects not only her personal journey but also…
The Business Doctor Who Brings Companies Back to Life Walter Simson’s career didn’t begin with corporate rescues. He was once a banker at Chase Manhattan Bank, now part of JPMorgan Chase, with a clear trajectory in finance. But a family emergency shifted his course, a call from his father, who owned a commercial printing business in New York and was battling serious vision issues. Walter took a temporary leave to assist, expecting it to last three months. It stretched into three years and set him on a new, unplanned path. “You can't be a turnaround manager until you've done a turnaround,” Walter reflects. That first experience became his unexpected gateway into a career he has now pursued for over four…
Are you experiencing sleepless nights due to high staff turnover? Are you tired of investing time and resources in training employees, only to see them leave shortly after? If you find yourself caught in a relentless cycle of employee departures, take solace in knowing that you are not alone. The pervasive issue of staff turnover has troubled numerous businesses, leaving leaders like you searching for effective solutions. Table of ContentsThe Impact of COVID-19 on Talent ShortageEmbracing the Change1. Cost competitiveness2. Access to expertise and industry best practices3. Scalability and flexibilityHow to Reshape Business Success with Talent Outsourcing The Impact of COVID-19 on Talent Shortage The impact of COVID-19 has only exacerbated the challenges of finding and retaining talent. As the…
The Crucial Role of Empathy In our ongoing exploration of Emotional Intelligence in the Workplace, where we covered self-awareness and mastering feedback. Now, it's time to examine the skill that transforms insight into strategy: empathy in decision-making. Empathy is a skill that combines perspective-taking with emotional attunement, which enables compassion and cooperation. Empathy plays a dual role in effective leadership. It forms the foundation of trust-based relationships that sustain healthy, high-performing teams, strengthening both well-being and productivity. At the same time, empathy enhances the quality and integrity of decision-making. When leaders take the time to understand others’ emotions and viewpoints, they reduce the risk of narrow or self-serving choices. This broader, human-centered perspective allows decision-makers to anticipate needs, balance diverse…
